empowering people
changing business
Unlock the power and passion in your people. Accelerate your change into tomorrow’s economy.
What we mean by DOing

For more than 10 years, we’ve been accelerating change inside leading organizations, from H&M to Mercedes-Benz to the City of New York, by focusing obsessively on the one thing that every great idea needs: people who implement it.

We turn strategy into action by equipping people to drive change from within.

Let's co-create what's next

We turned Lufthansa’s global talent program into an accelerator for hands-on sustainable innovation.

150
participants from all across the organization
85%
increase in ability to lead sustainability projects
 
 
Green business taking flight

We built a pan-European executive talent pipeline for a leading pharma distributor.

50+
top talents & leaders completed the program
26
countries connected through the program
1
entire management team staffed out of participants
Putting know-how to work

We built an innovation ecosystem with H&M Foundation to address one of fashion’s biggest systemic challenges.

+50
active contributors and stakeholders in the ecosystem
2
market ready digital products launched
10
intrapreneurs affected by systemic challenges first hand
Where the plot twists
Pia Heidenmark Cook
Former Group CSO Ingka/IKEA, Board Member The DO

“Competitive businesses today are those that are solving the challenges of our time.”

Where change works

Insights, analysis & conversations

What’s really keeping you from getting ROI from AI?

Take our 3-minute assessment
Dr. Jane Goodall

Stronger through change: How to build your organization’s change muscle

Crack the change code
Dr. Jane Goodall

Corporate learning needs a redesign. Here's how to fix it.

Learn by DOing

Accelerate progress in 90 minutes.

Explore our DO Masterclasses

Radical co-creation: At The DO, business leaders, global experts and next-gen innovators catalyze impact together.

Where The DO Community is gathering next

September 15th, 2026

Berlin

The DO Summit

How do organisations build the workforce that makes AI actually deliver? Join senior executives, transformation leaders, and AI practitioners in Berlin for a day of direct conversation, shared insight, and real decisions.

Sept 20-25, 2026

New York

New York Climate Week

Generations for the Planet returns to bring leaders and innovators together to turn bold climate ideas into scalable impact.

Oct-Nov, 2026

Hong Kong

WLAB Inclusive Cities Summit

The DO Asia partners with WLAB to host a two-month series of events on transforming cities into liveable spaces that work for everyone.

Let real change into your inbox!