We empower you to take action with purpose.
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To meet this moment, it is crucial that we take action. From the business leaders pivoting to spearhead the fight against climate change and the teams reinventing how we work, to the entrepreneurs pushing innovation forward and disrupting the status quo. It is those that drive growth with a positive impact on society who will be the real winners of the new economy.


At the core of The DO is the fact that business for good is actually good for business. And we help you make that happen. We empower the DOers – the people behind the action – we celebrate them, and together we drive change.

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Accelerate your organization’s purposeful transformation.

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Learn skills and mindsets to take


Connect, exchange and amplify your impact.

Upcoming Events at The DO

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"Transformation is no longer one big revolution, but rather an evolution and a necessity in today's time. Satya Nadella, Microsoft CEO, said in 2020: We experienced 2 years of transformation in 2 months. After this turbulent year, we see an acceleration of transformation in our society. Everyone has understood that it is a competitive advantage to lead and shape this transformation now. "
Anna Kopp Head of IT, Microsoft
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“Innovation and collaboration are critical skills to advance any nation’s prosperity and competitiveness in the 21st century. The DO School is the energizing force inspring meaningful cross-sector collaboration to solve complex challenges.”
Dr. Martha Kanter Former US Under Secretary of Education (Obama administration)

Stories & Resources

H&M Group Chief Operating Officer Helena Helmersson has worked her way up in the H&M Group since 1997 (Update: in January 2020, she was announced as CEO of the group). Throughout the years, she has developed great loyalty for the company, and also gained valuable insights into how a modern, agile supply chain is set up, as well as what the future of retail will entail.
To be Earth’s most customer-centric company is Amazon’s purpose and it shines through in everything they do. We spoke to Florian Baumgartner, Director Consumables, Amazon Germany, about the company’s approach to Purposeful Retail, observing consistent factors over trends, and how their obsession with pleasing their customers takes form.

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