In our exploration of jobs and opportunities for the next generation, we also wanted to get our community's perspective. Mike Mulure, social entrepreneur and DOx founder in Nairobi, has been training and working with young people in Kenya for years. Here's what he has to say.
Be the DO!
We empower you to take action with purpose
Learn more about the doWe empower you to take action with purpose
The DO is a global platform for accelerating a new economy that is sustainable, innovative and equitable. Whether you are a business leader transitioning to the green economy, an intrapreneur inventing the future of work or an entrepreneur pushing positive innovation.
To be the DO is to drive positive change – change that’s good for business and society.
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"Transformation is no longer one big revolution, but rather an evolution and a necessity in today's time. Satya Nadella, Microsoft CEO, said in 2020: We experienced 2 years of transformation in 2 months.
After this turbulent year, we see an acceleration of transformation in our society. Everyone has understood that it is a competitive advantage to lead and shape this transformation now. "

Anna Kopp
Head of IT, Microsoft
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“Innovation and collaboration are critical skills to advance any nation’s prosperity and competitiveness in the 21st century. The DO School is the energizing force inspring meaningful cross-sector collaboration to solve complex challenges.”

Dr. Martha Kanter
Former US Under Secretary of Education (Obama administration)
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Stories & Resources
To be Earth’s most customer-centric company is Amazon’s purpose and it shines through in everything they do. We spoke to Florian Baumgartner, Director Consumables, Amazon Germany, about the company’s approach to Purposeful Retail, observing consistent factors over trends, and how their obsession with pleasing their customers takes form.