Earth Day 2022: DOers Investing in Our Planet

Earth Day is one of the biggest environmental protest movements on the planet. Every year on April 22nd around one billion people from more than 190 countries join demonstrations, projects and initiatives in efforts to help protect a liveable planet.

This year’s Earth Day theme is ‘Invest in our planet’. 

Today we are celebrating six courageous DOers who are investing in our planet by building sustainable food systems and lifestyle products. We are inspired by how they redefine the role of business in society – as a force of regeneration rather than extrapolation. These entrepreneurs are past and present participants of The DO School’s Future of Food Fellowship, supported by Be the Earth, or the UN Women Industry Disruptor, supported by the European Union.

Malini Parmar & Smita Kulkarni: Stone Soup

Bangalore, India

Stone Soup is a hub for hassle free, convenient solutions to everyone who wishes to go green. They offer conscious consumers sustainable personal care and menstrual products, home composting kits, and plastic-free home products.

We love how Stone Soup is a real Zebra company: collaboration over competition, community-led, and making an outsized impact by diverting 12 million menstrual pads and over 10 tonnes of waste daily.

Olagoke Balogun: So Fresh 

Lagos, Nigeria

70% of all deaths worldwide are caused by non-communicable diseases (NCDs). A healthy diet may reduce the risk of getting NCDs by 80%. That’s why we love So Fresh’s inspiration:

The greatest medicine of all is to teach people how not to need it."

Monica Kisic: Roots Radicals

Berlin, Germany

Roots Radicals is a zero waste, sustainable food company that aims to reconnect people with food. They turn rescued foods into delicious soups, pickles, spices, sauces, fruit preserves, and more to welcome people into a circular lifestyle.

An area larger than China is used to grow food that’s never eaten. It’s wasted. Thanks to their passionate customers and partners, Roots Radicals has prevented 4500 kg of food waste – capturing 11 tonnes of CO2!

Santi Abakaz: TASTEBUD LAB 

Bangkok, Thailand

There isn’t a lot of infrastructure in Thailand for sustainable food innovation. That’s why we love TASTEBUD LAB, which not only incubates plant-based food startups, but is also building a pool of investors and advisors to catipult the sustainable food system across APAC.

Priyanka Mandal: Clan Earth

Kolkata, India

Clan Earth knows that good business is good for business. They are on track to plant 1 million trees by 2030 and are already an inspiration as a women-led team with sustainability at their core.

Are you investing in our planet? Get on Die Neue Welt map!

Die Neue Welt online platform gives a stage to innovators all over the world who are already working to build a more sustainable, equitable and innovative world.

Do you have a business, project or initiative that is improving our planet? We invite YOU to get on Die Neue Welt map! Spread awareness for your work on a global stage, connect with like-minded people and inspire others to take action.

Thank you to our partners

The Future of Food Fellowship is supported by Be the Earth and Bertha Foundation, and the UN Women Industry Disruptor is supported by UN Women and the European Union. A special thank you to all our partners below who make these programs possible.

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Amelie is an alumna of the first 24YOU gap year program. At that time, with her high school diploma in hand, she had no set plans for the future. Today, she is studying business administration for her master's degree and works in HR-consulting. Learn how the program helped her on her way and why it is even more important for graduates to apply after two years of the Covid-19 pandemic.

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